Diapol is one of the largest manufacturers of ceramic, quartz and natural stone kitchen worktops in Europe. Our worktops are made of materials produced by world-class brands Silestone and Dekton. Diapol’s mission is to help people decorate their home with a beautiful and modern stone kitchen worktop.
With Diapol Google Ads search campaigns, we focused mainly on generating new leads from countries where Diapol is represented. In addition to traditional country targeting we used area specific targeting to get the CPA as low as possible while maintaining a good inflow of leads.
Additionally, remarketing campaigns were created to bring back web visitors who did not convert into leads immediately.